Professional Sports Teams Editing and Proofreading Services

The club says a player has a knock and will be assessed. Three days later the same phrase is used. By the following week supporters have decided the club is hiding something, three journalists have their own sources, and the player's agent is fielding calls about a transfer that was never discussed. Nothing untrue was said, and the club has lost control of a story it started.

We edit what professional clubs produce — injury and availability statements, matchday and squad communications, ticketing and membership information, media and press office material, supporter and community communications, commercial and sponsorship documentation, board and ownership statements, and the announcements made when a manager, a player or a season goes badly. Our editors work on statements read by people who will parse every word.

The injury and availability statement is the club's most frequent piece of writing and its most often botched, and its failure is a vagueness that invites the audience to fill the gap. Supporters do not need the medical detail; they need to know they are not being managed. We work through these so the statement gives the one thing that is known and the date on which more will be known, since an update with a date attached stops the story and an open-ended one feeds it; so the language is consistent across the season, because a club that says "knock", "issue" and "problem" for the same severity teaches its audience to read tea leaves; so what the club will not say is stated with the reason, given that "we do not disclose specifics of medical matters without the player's agreement" is respected and silence is not; so the availability question is answered in the terms supporters actually ask — which matches he will miss — rather than in weeks; so any change of expectation is announced rather than allowed to be noticed, as a player quietly missing a fourth match is how trust is lost; so speculation is addressed once, directly and without repeating the rumour; so the player's own position is protected, since the statement affects their value and their family reads it; and so the same person writes them all season. Statements written this way keep a story where the club put it.

Everything you send is treated in confidence, including medical information, draft statements and commercial documents. We are editors rather than clinicians, press officers or agents, and we offer no view on injuries, availability or club affairs. What we can do is stop the gap being filled by somebody else.